The mission of the Indianapolis Colts is to entertain, inspire, and unite by winning the right
way – meaning we value our off-the-field work in the community just as much as we what we do on
the field. As such, we believe that racism and injustice are real issues that need immediate
attention from government, law enforcement, businesses, and everyday people. In 2018, the Colts
launched Breaking Barriers, through which Colts players, coaches, and staff pledged to
use their platforms to support efforts that foster community dialogue, improve police-community
relations, provide economic and educational opportunities for underserved communities, and work
to end racism. We renew this pledge because Indiana is our home, and as our mission states, we
always will strive to make our home a better place to live, work, and raise a family – for all
The Colts aim to create a more diverse, equitable, and inclusive workplace.
Focus Areas: Workplace
The Colts created a new staff position, Director of Diversity, Equity & Inclusion, that will work
across all organizational departments on social responsibility, hiring, supplier diversity,
education and training, and other internal efforts.
In 2020, to promote awareness and dialogue about Black history throughout our organization, the
team formally recognized “Juneteenth” – the June 19 holiday celebrating the end of slavery in the
United States after the Civil War – as a permanent company holiday.
The Colts will highlight and support community organizations that are creating and fostering
positive changes in diversity, equity, and inclusion.
Earlier this year, Colts players and staff reaffirmed their commitment to inspiring positive
change and social justice by working to address several community challenges – including improving
community-police relations, expanding food access, promoting voter registration and education, and
supporting local students and schools – in 2020 and beyond. As such, Colts players, coaches, and
staff will continue to host and take part in events that bring diverse groups of Hoosiers together
to have these conversations about important community issues.
For example, over the past several seasons, the Colts have hosted events that bring community
members and law enforcement together to promote dialogue between officers and the neighborhoods
they serve. More events are planned for 2020 and beyond.
In addition, our new Director of Diversity, Equity & Inclusion will be tasked with working with
stakeholders and partners on external efforts to support and promote diversity, equity, and
inclusion throughout the community.
The team is also partnering with Gleaners Food Bank on regular events that shine a light on food
access challenges that plague many Indianapolis neighborhoods. At the outset of the 2020
coronavirus health emergency, Colts Owner & CEO Jim Irsay personally led a community fundraising
drive, raising more than $1.3 million in less than 48 hours to provide emergency meals to people
What’s more, the team also created the Colts Players Action Fund for Equality that has supported
community organizations that are working toward diversity, equity, and inclusion throughout the
community. The Irsay family kicked off the fund with a $100,000 donation.
The Colts and the Irsay Family seek to provide more educational opportunities for our community’s
Focus Areas: Education
The Colts and the Irsay Family created the Irsay Family Impact Scholarship, which when fully
established, will cover the costs of a four-year education at Indiana University (or the
equivalent of four years of IU tuition at another college) for a talented minority student with a
financial need every year. The scholarship also will cover costs associated with high school
college preparation, which could include tutoring costs or tuition assistance at a college prep
high school. In total, the scholarship will cover eight years of education costs for each
recipient. Beginning with the eighth year, there will be eight scholars in the program at any
given time. More details about eligibility and the application and selection process will be
announced in the near future.
Additionally in 2020, the Colts made a significant a gift to the Center for Leadership
Development, the Indianapolis nonprofit that for four decades has transformed the lives of Black
youth, to help expand its headquarters on the west side of Indianapolis, establish satellite
locations in high crime, low-income areas, and increase program participation to 6,500 youth
The Colts are also contributors to the IPS Educational Equity Fund, which funded
e-learning materials and resources for students who were learning from home this past year due to
the coronavirus health emergency.
Join us in the important work of creating racial equity in Central Indiana.